Medical Device Promotion on Social Media: Regulatory Considerations and Best PracticesOctober 12, 2014
Hyman, Phelps & McNamara, P.C., jointly with Barton & Blank LLC, will present a webinar on Tuesday, October 21, 2014 from Noon – 1:30 PM (Eastern Standard Time), titled “Medical Device Promotion on Social Media: Regulatory Considerations and Best Practices.”
Social Media is increasingly being adopted as a tool for promoting medical devices (see our recent post here). However, use of these various platforms (e.g., Facebook, Twitter, Pinterest, etc.) has become an area of particular interest by regulators as evidenced by recent FDA Guidance and Warning Letters. Come hear the latest regulatory thinking and best practice recommendations for implementing medical device promotion on social media platforms.
In this webinar, Jeffrey K. Shapiro from HP&M and Tony Blank from Barton & Blank will guide you through the current legal and regulatory framework for social media promotion of medical devices as well as highlight best practice recommendations for implementation within your organization.
Webinar attendees will:
- Receive important updates on current FDA requirements and expectations for medical device promotion in general, and on social media specifically;
- Understand the expectations and limitations of FDA’s Social Media Guidance;
- Learn from recent FDA enforcement activities in the area of medical device promotion; and
- Hear best practice recommendations for implementing social media practices within your organization.